Bentleymotors.com - Bentley's new website

Crewe, 31 March 2003: Bentley Motors is proud to announce the launch of Bentleymotors.com, its new on-line facility for everything any customer or Bentley enthusiast may want to know about the marque.

For the sake of convenience, the address of the site - www.bentleymotors.com - remains the same as its forebear but in all other respects, the facility is entirely new.

Those who visit the site will find information on all areas of the company. There are details of the marque, its product, its activities on both road and track as well as specialist services like Bentley Mulliner, the company's bespoke personal commissioning department and a catalogue of top quality Bentley branded accessories. There is even a section for those looking for a pre-owned Bentley. News will be kept up to the minute in all areas of activity and will be supported by high quality photography wherever appropriate and possible.

The site has been designed to a Bentley brief by on-line experts Good Technology an award winning digital services agency. Designed to be both stylish and easy to navigate, the site now fully reflects Bentley brand values and has evolved significantly, recognising not simply the illustrious past of the marque but also its dynamic and exciting future.

To that end, the site has been designed specifically to appeal as much to the new generation of Bentley customers who have been ordering the new Continental GT in their thousands as to the more traditional Bentley driver whose on-line needs have also been fully accommodated.

The site uses the very latest technology to present its information as logically, swiftly and conveniently as possible. It uses Flash with xml files to provide information initially in four languages - English, French, German and Spanish and has been configured to ensure that the design of the site is in no way compromised by the inevitably differing text lengths each language will produce. Japanese is to follow in June.

With bentleymotors.com, Bentley has ensured its on-line resource possesses the same standard of cutting edge technology, style and ease of use as the cars it is now creating.